Ep43 Machen MacDonald - Slowing Down to Succeed Faster and More Deeply

00:00:00:00 - 00:00:03:23
Machen MacDonald
it's that listening. It's that feeding back. And then just letting it

00:00:03:23 - 00:00:04:15
Machen MacDonald
unfold.

00:00:04:16 - 00:00:16:02
Suzanne Taylor-King
it really has demonstrated to me the power of just coaching in its purest form, not coaching for some certain thing.

00:00:16:02 - 00:00:42:08
Suzanne Taylor-King
Hey, hey. Welcome to a podcast where dreams meet. Determination and success is just around the corner. I'm your host, Suzanne Taylor King. And I'm here to help you unlock the full potential of your business and your life. Welcome to Unlock Your Way with SDK. Let's unlock your path to success together.

00:00:42:11 - 00:01:07:05
Suzanne Taylor-King
Hey. Hey, everyone. We're back for another episode of Unlock Your Way with STK. I'm STK and this. This is my good friend, accountability partner, incredible business coach. This is chair, CEO and founder of Pro Brilliance Leadership Institute, Mason McDonald SDK.

00:01:07:06 - 00:01:08:16
Machen MacDonald
How's it going?

00:01:08:19 - 00:01:10:08
Suzanne Taylor-King
Good. How about you.

00:01:10:10 - 00:01:11:23
Machen MacDonald
Doing? Just right.

00:01:11:25 - 00:01:44:02
Suzanne Taylor-King
That's awesome. I, I want to be totally transparent. Most of my, podcast conversations are with people I don't know that well. And you and I have been doing something pretty spectacular for more than I want to say. It's been two years, but it's been this meeting every Monday at this time. We're we're recording this where sometimes you coach me, sometimes I coach you, sometimes it's both.

00:01:44:04 - 00:01:56:23
Suzanne Taylor-King
Sometimes it's accountability. Some. I mean, it has just been absolutely incredible, being coached by. So I just wanted to acknowledge that and say thank you.

00:01:56:25 - 00:02:01:09
Machen MacDonald
Well, I thought I was being coached by you, so. Yeah.

00:02:01:12 - 00:02:43:18
Suzanne Taylor-King
Well that's it. Magical. Well, who the heck is the coach here? Oh my God. But it's just been it's been really great to have somebody who is doing something similar in the world in a different way that, you know, really sees through your boys and your stories and your limiting beliefs and calls you to something higher for yourself and it really has demonstrated to me the power of just coaching in its purest form, not coaching for some certain thing.

00:02:43:21 - 00:02:48:06
Suzanne Taylor-King
Coaching, like just as coaching is.

00:02:48:08 - 00:03:06:00
Machen MacDonald
Yeah, it's what I really appreciate with our time together is where we can just dance in the moment and go wherever that energy is calling. And then both, you know, being being courageous and vulnerable on both sides is huge.

00:03:06:02 - 00:03:24:17
Suzanne Taylor-King
Yeah. And I, I think that's really the definition of a coaching relationship. Let's talk a little bit about that relationship you have with your clients. And what that looks like with the work that you're doing right now.

00:03:24:19 - 00:03:55:13
Machen MacDonald
Yeah. So when it comes to the true powerful coaching is, you know, it's it's very Socratic in nature. Right? It's not about having the answers. It's about really listening and asking questions in the power of inquiry. And I also believe that it's listening for, listening for the lies and the truths. A lot of times the lies come across as rationalizations.

00:03:55:13 - 00:04:17:29
Machen MacDonald
Or if you take that word, rationalize, right. It's hand lies. So when people start to argue for their limitations or dig their heels in of, you know why they can't learn and grow or expand or become more, that's when, for me, it's kind of fun to hold up the mirror and say, you know, this may be your current reality, but it's not the truth.

00:04:18:01 - 00:04:27:19
Machen MacDonald
You know, wake that so that they can say, okay, well, what is true and how can I redefine who I am moving forward in this and all that with that awareness.

00:04:27:21 - 00:04:54:08
Suzanne Taylor-King
Which is really, you know, for a CEO or a founder, I think it's so rare that they have that space to do that in. And I mean, doing that in a, in a group of other CEOs at the same level as you can be really powerful as well.

00:04:54:10 - 00:05:29:23
Machen MacDonald
Yeah. For sure. You know, one of the the primary challenges CEOs and business owners face is what we call being lonely at the top, right? It's isolation at that level, because a lot of times it's not a safe place to think out loud with, you know, the directors or with their executive team. And they need a place to like, I think out loud and to process the pieces of the puzzle that they're dealing with and help give them the best opportunity to see around the corner that's coming.

00:05:29:26 - 00:05:55:26
Machen MacDonald
And so one of the things that I'm really excited about is, locally here anyway, is our, this Stitch Peer Advisory group, and that's where we bring together a bunch of business owners and CEOs from non competing industries, and we sit in a room for a full day and just bring forth different challenges, opportunities that they want to capture, certain decisions that they're needing to make.

00:05:55:28 - 00:06:19:18
Machen MacDonald
And kind of share what they're doing, what's working, what's not working, and then gets feedback from the collective wisdom in the room and just have a different perspective of seeing something because a lot of times our power is in what we think we know, but our real power is and letting go of what we think we know to be open and and receiving to that area of what we don't know.

00:06:19:18 - 00:06:20:22
Machen MacDonald
We don't know.

00:06:20:24 - 00:07:07:09
Suzanne Taylor-King
Yeah. Yeah. Isn't that the truth? In so many areas of life. But I think what's really I really want people to understand that are, you know, listening to this is that, you know, coaches who work with CEOs and founders like you do really have a ripple effect, into the world, because as you help that leader, I think it's one of the reasons I like working with other coaches so much because it's it's that idea that you help that leader and then you're helping everybody that that person is leading, you know, just by default, you know, uplevel themselves.

00:07:07:09 - 00:07:30:10
Suzanne Taylor-King
And, I, I think when I think about putting good stuff out into the world, that is really the driving force. And I, I wonder how that affects you. Do you think about that ripple effect that you have, like with a one client or with a group of people?

00:07:30:12 - 00:07:51:14
Machen MacDonald
I, I'm reminded when people is brilliant is you ask that question out and about and there's somebody that I may have coached years ago or somebody that attended one of my workshops or something, and they'll say, oh my gosh, you know, you said that, or you asked me that. And, and that, you know, that changed everything.

00:07:51:14 - 00:08:11:22
Machen MacDonald
And I'm like, yeah, wow. You know, it's like in that moment, I didn't recognize it would have such an impact. But to know that it's stuck with somebody and that they're in a better place for it, and with a lot of CEOs, you know, they'll when they say, you know, my people are our greatest asset. You know, it's not just lip service.

00:08:11:22 - 00:08:18:27
Machen MacDonald
A lot of them, you know, truly believe that. And they recognize their role as a leader is to grow their people. So the people will

00:08:18:27 - 00:08:21:02
Machen MacDonald
grow the organization.

00:08:21:02 - 00:08:36:27
Machen MacDonald
And to I was just doing an off site with, a client and they have, 27 employees. And we did, a workshop where we just really dove in and found out what's important to the people that work there, you know, why do they work there?

00:08:36:27 - 00:08:47:20
Machen MacDonald
What are they looking forward to and working there? What's the contribution they believe they're making to themselves and to their clients and to their community? Community was a big word that came up.

00:08:47:22 - 00:08:48:21
Suzanne Taylor-King
Really over.

00:08:48:21 - 00:09:13:10
Machen MacDonald
And over when we were all, wow. And so to me, that's that's the magic is just when people start to come together, right, really form then perform in a strong way. That's that's the magic. And that all happens with the leader, right? If the leader didn't invite me to come in to do these workshops, people would have just, you know, continued on as a a work.

00:09:13:13 - 00:09:55:21
Suzanne Taylor-King
Well, that's that's interesting because I think your, your team or your employees, they're your biggest marketing department and, and the least, activated. I remember in dentistry in particular, the office where I worked for 15 years, he didn't spend a dime on marketing, no advertising, no ads, nothing. And social media wasn't really a thing, per se. He had a website, but his marketing department was all of us because we loved the office so much.

00:09:55:23 - 00:10:06:11
Suzanne Taylor-King
And directly every month the employees could track that. That was responsible for 30 new patients a month.

00:10:06:14 - 00:10:08:26
Machen MacDonald
Wow. That's powerful.

00:10:08:29 - 00:10:52:07
Suzanne Taylor-King
Really powerful. You know, and in, in medicine, dentistry, 30 new people a month is something that typically would cost 5 to $10,000 of marketing, whether it was real mail or advertising or whatever. And we were able to generate that just from being us out in the world and referring friends, family, neighbors, anybody we ran into. And when I think about the amount of money that that generated or saved me, you know, companies are really, really silly.

00:10:52:07 - 00:11:01:11
Suzanne Taylor-King
If they don't take advantage of that internal marketing department. Like, please don't feel that way. Right?

00:11:01:14 - 00:11:22:23
Machen MacDonald
Oh, I believe that that that's huge. Right. Because it's it's an entity. Right. There's there's either an attractive energy or a repelling energy. And if we're not happy at our work and we go out into the world, people pick up on that. Yeah. But if we're like, hey, you know, I love where I work, this is great. You know, you should check it out.

00:11:22:25 - 00:11:26:26
Machen MacDonald
You know, it's it's all energy attracting in.

00:11:26:29 - 00:11:27:10
Suzanne Taylor-King
Yeah.

00:11:27:17 - 00:11:29:08
Machen MacDonald
Same type of energy.

00:11:29:11 - 00:11:48:10
Suzanne Taylor-King
Yeah. Yeah. And that that can work for any leader, any business owner, any solopreneur. If you're in that energy of being happy and excited about what you do, life just becomes and business attraction becomes so much easier.

00:11:48:12 - 00:12:15:13
Machen MacDonald
Yeah, yeah, it's kind of the easier it gets, the easier it gets. Yes. It's the harder it gets, harder it gets. And not to say that there are going to be those challenges, but again, if we approach it as whatever it's happening or going on, it's happening for our betterment rather than to our detriment, and we trust that it's all going to work out because everything is figure out a will we move in a different way, in a different direction than if we're thinking, oh my gosh, you know, this is happening to me.

00:12:15:13 - 00:12:16:11
Suzanne Taylor-King
And right.

00:12:16:17 - 00:12:23:18
Machen MacDonald
This is going to I can't see a way out. It's right. However, we tell ourselves before we look at something determines what we see.

00:12:23:20 - 00:12:37:16
Suzanne Taylor-King
Well, isn't that the truth? But how did you, once you get to this point of having this mindset of yours, what did that look like? What did that journey look like?

00:12:37:18 - 00:12:52:13
Machen MacDonald
Wow. Good question. Well, as you've probably you've heard me say in the past, I kind of look at it like, you know, we're either riding the waves, we're paddling like heck to catch the waves, or we're getting

00:12:52:13 - 00:12:53:20
Machen MacDonald
crushed by it in

00:12:53:20 - 00:12:58:28
Machen MacDonald
business and in life, and life just goes in these circles, right? These little hero's journeys that

00:12:58:28 - 00:13:00:20
Machen MacDonald
we have along the way.

00:13:01:03 - 00:13:29:02
Machen MacDonald
And, you know, when I was young, naive and engaged at the time, college, I thought life was great. And then my fiancé at the time kind of lost that loving feeling. And I was devastated, you know, just self esteem, you know, I had, I stumbled on to a book. Well, a friend of mine recommended it was Tony Robbins book, Unlimited Power.

00:13:29:04 - 00:13:32:06
Machen MacDonald
Oh, he wrote that book when he was 24 years old.

00:13:32:09 - 00:13:33:12
Suzanne Taylor-King
Did he really?

00:13:33:15 - 00:13:59:03
Machen MacDonald
Yeah. No. Yeah. And it I cracked that book open, and I was reading it, and it was just a great affirmation of things that I felt were true, but didn't necessarily have the evidence for it. And then I just kind of trusted and it was kind of a stoic approach to things of, you know, life is what it is.

00:13:59:03 - 00:14:17:26
Machen MacDonald
It's not good or bad, but there's a little space in our brain that makes up, you know, whether this situation is good or bad. You know, a friend of mine says if it was meant to be another way, it would be that other way. Right? So it's like just trusting that what's happening is the way it's supposed to be.

00:14:17:26 - 00:14:53:07
Machen MacDonald
And it's a so what now what? Right. Yeah. Certain things are out of our control. Some things are in our control. And the sooner we can recognize that difference and then take action towards it and so I've always, I don't know, always put it back at that stage when I, broke up and, and read Tony's book, it was just a slight mind shift for me in that, okay, I, I can affect I do have agency around things because when, when my fiancee at the time broke up with me, I felt really out of control.

00:14:53:10 - 00:15:21:08
Machen MacDonald
Like I just it was just a huge blindside. And I thought things were great. And then they weren't. At least my judgment. Yes. Okay, let's let's wake up, take some inventory here and from that, from that point on, I would just got on this trajectory of really just trusting that. Yeah, I guess it's kind of like stock deals paradox, right?

00:15:21:08 - 00:15:33:19
Machen MacDonald
You can never, afford to lose the faith that it will always work out in the end while you're having to deal with, you know, the the crap that's going on in front of your face in this moment.

00:15:33:21 - 00:15:34:10
Suzanne Taylor-King
Right? Right.

00:15:34:13 - 00:15:58:00
Machen MacDonald
And so if we can just approach whatever we're doing, if we can move those molecules in a way that we're keeping the faith that it's going to work out and not necessarily always believe what we see out there, but believe what we have going on it here soon. But it's in the right visual. It works out. That's been my experience and the experience that the people that I work with.

00:15:58:03 - 00:16:16:15
Suzanne Taylor-King
Well, as as you're explaining this, I'm wondering what part of that was you just learning your self and being more self-aware? Was that really the whole.

00:16:16:17 - 00:16:21:29
Machen MacDonald
I don't know. Well, you know, the what is this self-awareness you speak? I think.

00:16:22:02 - 00:16:22:19
Suzanne Taylor-King
There's.

00:16:22:22 - 00:16:27:23
Machen MacDonald
You know, and that, you know, when I, when I think I'm like, okay, you know, I'm, I'm finally.

00:16:27:26 - 00:16:30:05
Suzanne Taylor-King
I'm finally self-aware. No you're not, you know.

00:16:30:08 - 00:17:05:19
Machen MacDonald
Yeah. Exactly. The universe, you know, so totally forgot that today was, you know, the day before taxes or you. Yeah. Before I did. So we want like, you know, and it's And so again, it's kind of just part of that a big part of it's not taking ourselves that seriously. But I think we have those moments where through whatever it might be, it could be through joy, or it can be some frustration that we get these hits of being more and more self-aware, recognizing what our true nature, in essence, really is.

00:17:05:21 - 00:17:38:27
Suzanne Taylor-King
I like that. I like that because I really feel like as I've learned me more, I'm able to help other people in a bigger way. So it's almost like the responsibility to learn yourself and figure yourself out. That self-awareness piece has helped me help other people in a bigger way. Better parenting, better better wife, better friend, better coach.

00:17:38:29 - 00:18:04:22
Suzanne Taylor-King
Yeah. And I, I see that same love of learning with you and that interest, affection and curiosity and all of those traits. Woody, what do you think the number one needle mover has been for you?

00:18:04:24 - 00:18:29:19
Machen MacDonald
For for me, the way that I programed it, it seems, is that any time I bump into adversity, it's. I see it as as my teacher. Yeah. Keeps me really curious. And, you know, even to your point, like, you know, when we have self-awareness, it allows us to be better at parenting or coaching or whatever it might be.

00:18:29:21 - 00:19:05:28
Machen MacDonald
And what I really for me, what I get a lot of it is okay. That's my awareness around me and around how I operate in the world. But I'm I'm very mindful to not project it in on somebody else, whether it's my wife, my kids, my clients, my partners and and to recognize that. The curiosity is the piece, you know, let people discover that for themselves.

00:19:06:00 - 00:19:19:27
Machen MacDonald
Right. And it's like, I'd want to sit there and flash my brilliance, you know, like, yeah, they're, you know, I just learned this or I whatever. And you see me know that the ego thinks that's great. You know, think I know.

00:19:20:00 - 00:19:21:02
Suzanne Taylor-King
But yeah.

00:19:21:05 - 00:19:45:07
Machen MacDonald
It I know it doesn't really land so much for the clients. You know, this is their journey and they're the hero of their journey. Now we can be the guy. But the guy is kind of, you know, again, it's that Socratic nature asking people questions to get them to look a little bit in a different direction, to see what it is they need to see, not what I think they should see.

00:19:45:09 - 00:20:09:20
Suzanne Taylor-King
Yeah, I think that it reminds me of a, client who came to the business coaching session. We were, you know, planning out some strategy and some tactics to go with the strategy, you know, and we're about three months into our relationship, and he came to the session on zoom, and he said I was going to message you and cancel today.

00:20:09:20 - 00:20:51:03
Suzanne Taylor-King
I'm just not not in the space to talk about my business and where it's going. I'm feeling really down and feeling really uninspired, and it's not the place to create anything. And and I just said, well, may I offer that? It might exactly be this things and time to talk to your coach who is experienced with that. And he looked at me and he was like, oh, well, like, I can I can use this time for something else other than strategy.

00:20:51:06 - 00:21:31:12
Suzanne Taylor-King
And it was such a good reminder for me that strategy and tactics are great. But when it comes to all business growth that I've ever seen in any business, it all comes down to the person leading the business and where they're at mentally, emotionally, even physically. I would argue that, you know, the CEO who takes better care of themselves physically exercising, mindfulness, sleep, meditation, their business is actually doing better than the person who's hustling and grinding.

00:21:31:14 - 00:22:00:15
Machen MacDonald
Yeah, it's you're spot on. That the word grind isn't really popular. Yeah. But I invite my clients to do is, is try on replacing the word grind with sculpting the grind. Eventually it's just all going to be dust. Yeah, but sculpt ING, we're pulling away. The stuff that's not contributing to our success might even be contaminating our success.

00:22:00:20 - 00:22:01:14
Suzanne Taylor-King
Right?

00:22:01:16 - 00:22:16:22
Machen MacDonald
If we trust that we are enough, just as we are, and we're removing those things that keep us from being who we are, what's your goal? For me and for my clients is what we found.

00:22:16:24 - 00:22:42:00
Suzanne Taylor-King
I, I totally agree, sometimes I think that not to do list is more impactful than the to do list. Yeah, no. The even the words we use, if you're using the words hustle, you're using the word oh, it's such a slog. It's such a grind. It's such, you know, feels. If you're saying you're overwhelmed to yourself, just the shift to you're.

00:22:42:00 - 00:22:54:17
Suzanne Taylor-King
Oh, I'm so abundant right now. There's so many people reaching out to me or whatever it is. And I think so much of how we think is that language that we attach to it, to.

00:22:54:19 - 00:23:17:11
Machen MacDonald
So much of it is people. People don't really even they're not consciously aware of a lot of the words that they're using. It's like I talked to certain people and they're like oh I'm so busy I'm swamped. I you know there's way too much to do that, to do that. And those words, when you listen to those words I ask them how does that make you feel.

00:23:17:13 - 00:23:34:10
Machen MacDonald
Oh you stressed and it okay, well when you're stressed, what kind of actions do you take? How do you behave? Oh, I miss stuff I make mistakes okay, so what are the results? Not what I want. Right. Okay, let's reverse engineer it. Like with time. I just did this with a client last week

00:23:35:05 - 00:23:43:24
Machen MacDonald
and his challenges. He's he's does it if he has belief is that he doesn't do a very good job of staying present.

00:23:43:26 - 00:24:04:26
Machen MacDonald
He's always worrying about the future or second guessing or regretting the past. And when we're in the past or in the future, where no man's land or no right, right. I gave him these seven letters to consider. I said in o w h e r e how to write them down. I said, what do you see? And he says, nowhere.

00:24:04:29 - 00:24:31:07
Machen MacDonald
Said, okay, now shift your focus a little bit. What else do you see with those same seven letters? He says, oh now here. Right. So for him it was a matter of what's grabbing your attention, what's pulling you away. And the interesting thing is people create these situations and circumstances to keep their addiction to overwhelm alive now. Right.

00:24:31:07 - 00:24:56:09
Machen MacDonald
So it's like, okay, what can we do to get now here just for maybe a second longer before you chase that shiny lure? Well, and how can we do it a little longer and a little longer and a little longer. And so he's starting to get very good at this, and I text him back and forth throughout the day, just seven letters, and he gives me a big thumbs up or a heart because it snaps him back in.

00:24:56:11 - 00:24:56:24
Suzanne Taylor-King
Right.

00:24:57:01 - 00:24:58:22
Machen MacDonald
Present.

00:24:58:24 - 00:25:41:01
Suzanne Taylor-King
That's, you know, when I read the statistic that most business owners from smaller businesses to multi-million dollar companies, the leader of the business checks email between 10 and 30 times a day. I was like, what? How do you get anything else done if that's what you're doing? If I even have email open on my computer, it's the time of the day when I sit and I look at an email, I respond to the ones I need to, send off the ones to my assistant that he needs to do whatever once a day.

00:25:41:03 - 00:25:41:27
Machen MacDonald
Yeah.

00:25:41:29 - 00:25:46:07
Suzanne Taylor-King
And I've been doing that now, since my time with Brian Johnson.

00:25:47:15 - 00:26:15:18
Suzanne Taylor-King
And the freedom that comes with that, I mean, there was boundaries that needed to be created for that as well. You know, telling people they only check email once a day and it's typically at 4:00, maybe at seven in the morning, but usually not. And if you email me before, right after that time, I'm not going to see it until the next day.

00:26:15:20 - 00:26:46:08
Suzanne Taylor-King
And, I think it was more about me being in that boundary, right? That I was only going to. And distraction is at its all time high with how many different social media platforms alert's going off here. I have a giant monitor over here to my right. I turned it all off for this interview because I know that even just a little flash over there is going to make me look right.

00:26:46:11 - 00:27:11:18
Suzanne Taylor-King
Oh, just let me a quick little who is that? And then I, I lose where I'm at with you. Yeah, I think so many people are scared to put those boundaries in place because of exactly what you said. They're addicted to that overwhelmed, constant feeling of, I'm not done. I'm not enough. I'll never finish.

00:27:11:20 - 00:27:20:10
Machen MacDonald
Yeah, well, it's interesting, you know, it's situations and people show up in our lives to show us where we're not free.

00:27:20:14 - 00:27:23:08
Suzanne Taylor-King
Oh, yeah. That's right. Yeah.

00:27:23:11 - 00:27:38:24
Machen MacDonald
And so if we can just pay attention and I, you know, there's a great word system which if you break it up, save yourself time, energy, money. Right.

00:27:38:25 - 00:27:42:12
Suzanne Taylor-King
Time is good with these acronyms.

00:27:42:15 - 00:27:46:23
Machen MacDonald
But those are the three areas that tend to indicate, oh us.

00:27:46:26 - 00:27:47:13
Suzanne Taylor-King
Yes.

00:27:47:18 - 00:28:19:09
Machen MacDonald
Where we may need a little work or improvement. And so when we find too much time over here, not enough energy. It's just feedback, right? Feedback is a gift for us to either celebrate or calibrate when it's work. And I love the fact that, you know, you sent your emails up where you only check it, you know, once a day or maybe even twice a day, and it serves you and it serves the people that you're serving right now.

00:28:19:09 - 00:28:40:11
Machen MacDonald
If somebody has an expectation of like, oh my gosh, I just sent, you know, Suzanne, an email and, you know, it's been 30s and I haven't heard anything, you know, how disrespectful, blah, blah, you know, and your story. Right? Right. But how often do we make up what we think their story is and we're trying to comply and jump higher and all this other stuff.

00:28:40:11 - 00:28:46:27
Machen MacDonald
And so that's where a lot of it comes down to communicate. You just let people know what they can expect in working with.

00:28:46:28 - 00:29:17:00
Suzanne Taylor-King
Yeah. And and for me that and I think for most people who do this, I think that because I created that boundary, I had to realize that there's no emergency in my business. Like there's no real emergency. And if you're a paying client of mine, you have my WhatsApp. If you're international, you have my phone number. You can you can get me.

00:29:17:02 - 00:29:47:14
Suzanne Taylor-King
And I think that was, you know, from that meta perspective, really understanding there's there's no emergency that I have to go look at email. And that's a little ego adjustment for a lot of people. Like I'm not that important. There is nothing life or death in that email. And if there was, somebody is going to call me. And I think that that helped me a lot.

00:29:47:16 - 00:30:24:14
Suzanne Taylor-King
And then also being able to I'm curious about your, your clients. I, I want to be so present with them, especially on zoom. So if I'm live in person with a client, there's no phone on the table. There's, you know, maybe a notebook, there's no computer open and I think, okay, well, if I'm going to be on zoom with somebody, it has to be the same experience here.

00:30:24:17 - 00:30:33:06
Suzanne Taylor-King
I don't know, all right. If the phone was here, the same thing. You know, the phone, the notifications.

00:30:33:08 - 00:30:38:05
Machen MacDonald
Oh, I totally agree. Let me just get this one email real quick and then I'll get back to you. Yeah.

00:30:38:08 - 00:30:38:26
Suzanne Taylor-King
Okay.

00:30:38:28 - 00:31:09:05
Machen MacDonald
Hold on now. Okay. You know it. It's being present. It's the greatest gift I think anybody can give another person. Yeah, and, you know, sometimes for me, I make up a story that. Well, everybody, you know, they they've got people in their life or they're, you know, I see them being busy with a lot of people and it's like they've got what I think they need right in the form of people that listen.

00:31:09:08 - 00:31:38:06
Machen MacDonald
And when I'm with a client that I make that up, oftentimes they'll say, you know, no one's ever really listened to me like this before. No one's ever shown the light on this this way. And, you know, I heard myself say it out loud, but I, you know, I feel witnessed, I feel understood, heard. Yeah. And a lot of times people don't have that in any of their relationships.

00:31:38:06 - 00:31:44:20
Machen MacDonald
And so I'm humbly reminded that that is a gift that we as coaches can provide.

00:31:44:22 - 00:32:14:07
Suzanne Taylor-King
Yeah. And I, I think when we do that, and even if it's not a client, even if it's, you know, somebody in your network, somebody that you connected with, a peer, a referral partner, somebody in your networking group, if you can give that as often as possible, even if it's only for 5 or 10 minutes at a time in a breakout room, if you're truly there.

00:32:14:10 - 00:32:48:12
Suzanne Taylor-King
The other people feel as though your that they are the most important person to you because they are in that moment and the ripple effect of that of people saying, oh, I think I'm nation's favorite. And I say to myself, no, you're not, because I meet him once a week and people say that about me too. Oh, I'm Suzanne's favorite.

00:32:48:15 - 00:33:25:23
Suzanne Taylor-King
She sends me business and introduces me to people. And when I talk to her, oh, it's all questions about me, my business. And they feel seen in her, even though it's not somebody who's a client of mine. And I've seen you do it. So effortlessly. But let's talk about how that has built your business, built your fan base, and made people feel special in a way that is so authentic to you.

00:33:25:25 - 00:33:50:26
Machen MacDonald
Well, I think a big part of it is it's the listening. Like you say, it's also acknowledging their thoughts and their feelings. A big piece of coaching, you know, like you had. You mentioned the one client that came to you and said he didn't like, you know, doing much today and kind of wasn't in the great space.

00:33:50:29 - 00:34:18:25
Machen MacDonald
Yeah. For me, I listen when I hear things like that, I like I see it as what we call an ego tantrum, right? Where we all have this current self-concept of who we think we are and who we think we're not. And then the moment that we get this opportunity to grow or expand that ego or that saboteur, that gremlin, whatever you want to call it, kind of wakes up and it does its thing because it's the extra two of us.

00:34:18:25 - 00:34:36:04
Machen MacDonald
It's been with us forever. Yeah. It was how to push the buttons to get us to settle back down. Right. Oh, I tired or I don't have anything to some of my, my most favorite coaching culture with the Klingons is just, I don't have anything to talk about today. You know what it's like at the end of the day.

00:34:36:07 - 00:34:36:17
Suzanne Taylor-King
You're like.

00:34:36:17 - 00:34:50:16
Machen MacDonald
Oh my gosh, I didn't think I had anything to talk about. And, you know, we just saw this and resolved that they did that. And yeah, you know, so it's it's that listening. It's that feeding back. And then just letting it unfold.

00:34:50:19 - 00:35:22:28
Suzanne Taylor-King
Yeah. It's amazing how those saboteurs, as soon as you said, you know, because we both studied that, as soon as you said the word saboteur, I have two that come up all the time. And that's victim. Oh, you you don't know how to do that. Nobody's going to help you do that, blah, blah, blah. And then there's the hyper achiever who is like, no, you had 40 things on your to do list today, and you only did three of them.

00:35:22:28 - 00:35:55:28
Suzanne Taylor-King
You're a loser. And as soon as you said saboteur, it was it was. There they were. Oh well, here I am, ready to talk to you at any given time. And I think the key is not letting them talk like not not acknowledge like maybe acknowledging like, oh, hi, I hear that story coming up and that's, you know, not true and going easier on yourself especially the hyper achiever.

00:35:56:01 - 00:36:01:15
Suzanne Taylor-King
She's she's horrendous to me and quieting that.

00:36:01:17 - 00:36:34:07
Machen MacDonald
Well I think I would I would say it a little differently for me. I like to give the saboteur or that critical voice a little bit of ear. Right. And because it's like it's kind of like a, you know, it's a seven year old, it's an eight year old, three year old. And if we don't acknowledge and get down on its level and let it know that what it's feeling is real for it, maybe not true, but it is.

00:36:34:07 - 00:37:00:18
Machen MacDonald
It's reality. And if we try to, you know, shut it off, it gets a little louder, yells and screams a little louder. So for me, I like to acknowledge it. And that's where in the coaching, right when you're sitting in front of somebody, you can tell it might talking to their wise self, or might talking to that little saboteur and the savvy board's very clever.

00:37:00:18 - 00:37:29:25
Machen MacDonald
And we've got to listen, you know, with incredible discernment like, oh, you know, it's the hyper achiever that I'm talking to. Let me kind of just let it know that, hey, everything's okay. You can go back into your seat. I want to talk to Suzanne for a moment. Thanks. Thanks for bringing that up. We've got this and then come back into your wise self, right, your full potential self and had the conversation there and then that's where we like to go with the conversation.

00:37:29:28 - 00:37:43:23
Machen MacDonald
You know, early on in my coaching I get these little tug of war fights with the saboteurs and thinking that, you know, I'm a great coach. And all I was doing was wrestling with the saboteur, you know, and it was it's serving anyone.

00:37:43:25 - 00:37:44:07
Suzanne Taylor-King
Right.

00:37:44:11 - 00:37:54:08
Machen MacDonald
Now. And I can recognize that. And just have it come over here and come back into the wise person and operate from there. And how that's going to go. That's the power.

00:37:54:10 - 00:38:07:21
Suzanne Taylor-King
Yeah. How can we do that for ourselves? How can you know somebody listening to this who, hears that voice? How do we do that for ourselves in that moment to moment basis?

00:38:07:23 - 00:38:34:05
Machen MacDonald
Well, you know, the easy answers. Get a coach right? But for me, it really comes back to. Coming from love. Right. There's a line in, of course, of miracles that says nothing real can be threatened and nothing unreal exists. And it's talking about love. And if we if for me, I'll just use I language. If I'm coming from love.

00:38:34:07 - 00:38:36:08
Machen MacDonald
There's no threat.

00:38:36:10 - 00:38:37:20
Suzanne Taylor-King
Yeah.

00:38:37:23 - 00:38:59:14
Machen MacDonald
And you know I can get triggered just like anybody else. Somebody says you always are. You never. And that point the finger. You know my ego's like oh Mary come on now. But in that moment I've gotten better and better and better at like, oh interesting. You know, I just brought this up in me. Where's that coming from?

00:38:59:16 - 00:39:26:17
Machen MacDonald
And to recognize, okay, if I'm coming from, if I'm coming from love. Right. And there's a saying that says everything is either an act of love or a cry for love. And so when somebody is not behaving in a way that we judge, they should be behaving rather than getting defensive or upset. It's like, what is this person needing in this moment that they're fearing they're not going to get or the thing.

00:39:26:17 - 00:39:48:20
Machen MacDonald
Right. Yeah. And, you know, I did this just the other day with a client where they were getting triggered with some things I'm like, and they're talking about, you know, finances. But I asked them, I said, you know, what's the real concern here? Because they were getting very defensive around the numbers and everything else and trying to justify why it was what it was.

00:39:48:22 - 00:40:15:14
Machen MacDonald
And it's like, what's the real fear here? If, if this were to play out, what are you really afraid of? And it was afraid of, you know, one getting fired and two, you know, losing their lifestyle and ultimately losing their marriage. Right? Wow. Yeah. But all of that was stacked on a poor quarter and making it all the story.

00:40:15:14 - 00:40:34:26
Machen MacDonald
So when I said, okay, the numbers are in, you know, no harm, no foul, we're going to calibrate. We're going to get it to where we need to go. And you just projected down the road of being, you know, lonely or alone in your 70s, 80s, 90s, dying without anyone. That's that's not true.

00:40:34:28 - 00:40:38:20
Suzanne Taylor-King
Right. The doom spiral. The doom spiral.

00:40:38:22 - 00:40:59:26
Machen MacDonald
Right. But he didn't recognize it. That's where it was all going. He was just feeling it and then bring it on these numbers. So when we could separate the two out and he could go, oh, numbers are just the numbers. It's information. And we can, you know, it's like a GPS. It's like, okay, we took a wrong turn.

00:40:59:28 - 00:41:02:24
Machen MacDonald
You're going to do a U-turn at the next stoplight.

00:41:02:27 - 00:41:03:19
Suzanne Taylor-King
Right?

00:41:03:21 - 00:41:06:23
Machen MacDonald
You know, great. We got it.

00:41:06:26 - 00:41:42:29
Suzanne Taylor-King
Yeah. And and, you know, from everything what I heard from that description, the art of slowing things down, the art of slowing your thoughts, your breathing, your energy down enough to have that space between stimulus and response, between numbers and the doom spiral. Like giving yourself that space to actually what? What's happening right now? Why do I feel that way?

00:41:42:29 - 00:41:55:24
Suzanne Taylor-King
Why am I feeling that way can really make a difference in the long term output of what you're doing, right? I mean.

00:41:55:26 - 00:42:24:03
Machen MacDonald
Oh, I absolutely agree. I you know, I always say, and I didn't make it up, I just borrowed the brilliance from somebody. But it's, you know, to to slow down. We speed up. Right. So I'm saying like if we just take a moment and be. They just do doo doo doo doo doo and well it's just so caught in the busy trap because they think that that's the way to be.

00:42:24:06 - 00:42:51:26
Suzanne Taylor-King
Well I, I had that happen earlier today. One of the things on my to do list was to write a sales page for and begin it. I wasn't going to finish it today, but to begin the sales page for my January program, it's the same program I just want a new sales page, right? And I didn't get too spastic about it.

00:42:51:26 - 00:43:17:25
Suzanne Taylor-King
I was like, okay, I have some ideas. I know what I want it to look like. And I just started kind of thinking about it instead of jumping into like creating it hands on, creating it. And not 20 minutes later, as I'm jotting down some ideas and looking at some other layouts of other people's sale. Oh, I like that.

00:43:17:25 - 00:43:50:10
Suzanne Taylor-King
I don't like that. Oh yes, I want that. No, I don't want that. I get a message from my I mentor with 13 prompts in a series on a landing page based on story brand formula, which I do everything based on that idea. And I thought, 13 props to put in in a row to get the output that I need once I make my decisions.

00:43:50:12 - 00:44:11:11
Suzanne Taylor-King
And if I had sped up that process, I would have been half done creating by the time I got that email from him, I just thought, isn't the universe just perfect? Miraculous? When you're slowing down enough to see it?

00:44:11:13 - 00:44:13:24
Machen MacDonald
Yeah.

00:44:13:26 - 00:44:15:11
Suzanne Taylor-King
It's amazing.

00:44:15:13 - 00:44:48:00
Machen MacDonald
Yeah, it is to that point, right? It's like if we're going to slow down, we're, you know, you're wanting to make room for something, whether it's creative insight or something. And if we're not clear on what we want to fill the space in with, it's just going to fill in with more of the same right nature. Because if you so if we're kind of in this overwhelm or chaotic energy gotta gotta gotta gotta gotta and we make room, guess what fills it just more I gotta, I gotta, gotta, gotta, yeah.

00:44:48:01 - 00:45:10:13
Machen MacDonald
If we say, okay, I'm going to make room for insight or for curiosity, you know, whatever the attention is. That's why I always I'm a big fan of intentions, but also segmenting attention throughout the day. Right. Because otherwise it feels like we're sprinting a marathon. We don't know what mile we're on or where the finish line is. You know, we got pushed in the middle of it where I got I gotta keep up.

00:45:10:15 - 00:45:25:26
Machen MacDonald
But we can say, you know what? For this next segment of the day, right. Like for this interview. Right. This is a segment in each of our days. I'm, I'm sure that you came to it like, okay, how do I need to be how do I what do I want to bring? How do I want to show up?

00:45:25:28 - 00:45:47:00
Machen MacDonald
Yeah. If we would that segment to segment to segment. Yeah. Reclaim so much of our energy that if we just make up the story of I got to get things done, you know, hit the starting button and, you know, doesn't go, you know, and until 5:00 tonight or 8:00 tonight, like we've got so many beautiful segments in between.

00:45:47:00 - 00:45:54:19
Machen MacDonald
So could be curious. Some can be courageous, some can be compassionate. Right. We have to show up differently yet in the segment.

00:45:54:21 - 00:46:18:25
Suzanne Taylor-King
Well, I, I love that idea because my favorite segment of the day is my deep work time, which is, well, I love to learn and it's a quiet time and it involves coffee and all the things, right? It's one of my favorite times of the day. Nobody in my house is up yet, and it's just me and the dog and my coffee and deep learning for me.

00:46:18:26 - 00:46:20:14
Machen MacDonald
Whatever time awaits.

00:46:20:16 - 00:46:21:07
Suzanne Taylor-King
What?

00:46:21:09 - 00:46:23:18
Machen MacDonald
No rejection. Nobody says I got it right.

00:46:23:20 - 00:47:10:18
Suzanne Taylor-King
Right, right, right. And that segment of the day, I notice when it's time to switch out of that segment. Ooh, there's like a weird gray area of between that segment and the next segment of the day. So I decided, well, how can I move my deep learning time? So that segment of morning routine and school drop off and, you know, shower and hair and getting all ready for the day, how can I switch so that my deep learning time afterwards doesn't transition into something frantic?

00:47:11:14 - 00:47:34:29
Suzanne Taylor-King
And let me tell you, the difference in my learning now is different because the mindset after the learning is still like at that level of presence and focus and all the other things, it's like, wow, so things are sticking with me more.

00:47:35:02 - 00:47:40:11
Machen MacDonald
So what did you do around it transitioning piece for to.

00:47:40:14 - 00:48:12:13
Suzanne Taylor-King
Well, I changed I changed the order of things. So instead of doing deep learning first in that I do my exercise meditation journal and then shower, dress, then morning routine with the family, you know, breakfast, school drop off, all that. And then I come home from that. And I still have at least another hour or sometimes two before clients or work calls.

00:48:13:17 - 00:48:37:02
Suzanne Taylor-King
So it was, it was just a matter of changing the order of things that they became more impactful for me. And then the the idea of not switching tasks as much, not going from one, you know, one thing to another, back to another. That helped as well.

00:48:37:05 - 00:48:47:25
Machen MacDonald
Yeah. It's it's, I call it digesting. And if we move too fast, right, we get emotional indigestion.

00:48:48:22 - 00:49:06:23
Machen MacDonald
So, you know, at the end of each segment, it's kind of like, okay, what did I get from this time? What did how did I learn? And I do it based on our values, right. We all have different values in mind as an example. Like what did I learn? How did they grow, how did I contribute, or who did I contribute to?

00:49:06:26 - 00:49:31:10
Machen MacDonald
End of each segment. I kind of just went through that three questions to get us to like, oh, this was a segment. Well done life. Well, yeah. Opportunity to experience that throughout the day. And I've been doing it for so long now that it's kind of this quick unconscious piece, but it gives me that that sense about, you know, a bow on this segment.

00:49:31:13 - 00:49:35:24
Machen MacDonald
And now I've got a nice, clean opportunity for this next segment.

00:49:35:27 - 00:49:45:15
Suzanne Taylor-King
Yeah. So I wonder if that contributes to your work life satisfaction level.

00:49:45:17 - 00:50:12:04
Machen MacDonald
Yeah it does. During the pandemic, I came up with a process, kind of a journaling process that I call image meaning. And the I is setting the intention and the inspiration for the day or for the segment. The aim is for noticing the magic or the miracle of either the segments or throughout the day. Right? What's what's the gift here?

00:50:12:07 - 00:50:30:26
Machen MacDonald
The A is for affirmations and task formations, right? So I get a sense of like what? How, who I need to be, how do I need to show up? Or do I need to lean forward or lean into for the day? The G is for gratitude, right? The quickest way to get anything and to get out of a funk is to go into gratitude.

00:50:30:28 - 00:50:57:07
Machen MacDonald
And then he is expansion, right? How do they grow? How do they learn? How do they contribute? Whether it's through segments like I was just mentioning or at the end of the day, the overarching piece, and every day, except for the days that I don't perfect in that way. But, you know, like most of the days, I go through that process and it gives me this great sense of like, you know, what day, well done life.

00:50:57:07 - 00:51:10:29
Suzanne Taylor-King
Well, right, right. Let's talk a little bit about your morning, your Am and PM book ends. What do they look like?

00:51:11:02 - 00:51:43:10
Machen MacDonald
Yeah. So for me, it's, I kind of borrowed, you might know how that book Miracle Morning, he has something called Life Savers. Savers is an acronym, so I kind of follow that to a degree. And it's the the s is silent. So meditating the A is affirmations that B is visualization. The is exercise. The R is reading in the final s is scribing or journaling.

00:51:43:13 - 00:52:06:14
Machen MacDonald
So I, I incorporate those into my day. And basically it's like when I wake up, kind of while I'm still in that twilight light, coming out of a deep sleep is actually time where I start to do my visualization of how I want my day, how I want to remember put together my life right? Most people wake up and they remember everything from yesterday.

00:52:06:16 - 00:52:25:15
Machen MacDonald
Oh yeah, I had this. You can paint. Is that still there? Oh, yeah, that's still there, you know. Oh, I got to pay this bill. Oh, man. Look at it. Yeah. And they start to remember put back together this life that they really don't want. Right. So when I'm waking up, I remember the life I'm building. Beautiful thing about.

00:52:25:17 - 00:52:51:29
Machen MacDonald
And then, you know. So I'll give that maybe ten minutes or so and it kind of just get the energy flowing that way. And then, you know, from there, actually one of the things I do is I hydrate after waking up. So I have a little concoction of salt water and a little bit of lemon. It's like Gatorade without all the sugar and chemicals, but it just gives my body a chance to, you know, have a chance for the day.

00:52:52:01 - 00:53:20:08
Machen MacDonald
Then from there, I'll do some reading and some meditating, and then I'll move into some slow stretching, and then into some body weight exercises. And then I do resistance bands. So that's my episodes. I fast until about noon, so I don't do breakfast, but I will do like a bowl of coffee. And then, the night before I kind of script out what I want the next day to look at look like.

00:53:20:08 - 00:53:44:25
Machen MacDonald
And so I'll look at that, with my coffee just kind of reconfirming, like, okay, this is what we said, we're going to do this today. And then, you know, first appointment, then I'm off to the races with that. And then as far as the evening goes, the the wind down is again, it's taking inventory. It's doing that image process at the end of the day, making sure it's, you know, it's closing out the till or the cat.

00:53:44:27 - 00:54:01:02
Machen MacDonald
Yeah. You know. Yes. So I'll do that. And then, my office is a separate building on our property. So I walk back over to the house and, you know, as I'm walking, I'm leaving all the stuff that I need to leave for work on your commute.

00:54:01:05 - 00:54:01:24
Suzanne Taylor-King
On your commute.

00:54:01:24 - 00:54:17:03
Machen MacDonald
I'm like, yeah, 60 step commute. Right? And then when I get into the home, it's like, I'm all there. I'm present. I'm there for my family. Curious, loving. So yeah, well, it's just having fun checking in with them.

00:54:17:05 - 00:54:52:21
Suzanne Taylor-King
I love that, I love that, and I think what stands out to me is the the planning of it, the routine of it, the knowing that that's, you know, going to start your day and your day. The idea of commuting. I started doing something before and after work, walking my dog around the block, and that was that was the commute, you know, instead of just, you know, from the kitchen into here, which is ten steps, you know, putting some separation between home and office.

00:54:52:23 - 00:55:25:11
Machen MacDonald
Yeah. You know, and I'm a big believer to, you know, our unconscious mind is doing a lot of work behind the scenes. Right. It's, you know, same part of ourselves that beats our heart, digests our food, all of that. So at the end of the day, whatever the challenges or aspirations that we have, I will kind of turn them over in that part of myself, the greater good God universe, whatever we want to call it, and just say, hey, I trust you.

00:55:25:14 - 00:55:48:12
Machen MacDonald
You know, I'm going to go be with my family right now, and I trust that it'll get figured out and processed so that when it comes back again tomorrow, I have it just like you got that email, you know, it just just shows up. And I I'm a big believer that that happens because we kind of set the intention of everything will come to me as I need it.

00:55:48:15 - 00:56:27:11
Suzanne Taylor-King
Yeah, but if you're moving so fast, you don't even know what you need, right? Then, you know, maybe you're putting not 100% things out into the world. Whether it's a quick response to an email that has too much motion in it or, and we we've all done that, but I think what we're really saying here is to be able to slow down enough so that the universe can show up and help you with those things, or that you're able to be present enough to see them, to see the health.

00:56:27:14 - 00:56:35:09
Suzanne Taylor-King
And I think that's really a beautiful place to be in the knees of that.

00:56:35:11 - 00:57:04:05
Machen MacDonald
Yeah. I, you know, the universe is always there, right? And we're observing it as best we can. So much that's going on that we can't even really process. Yeah. So if we're clear on what we want to look for or what we want to catch, that's the slowing down piece, right? It's all going on. But we've got to be able to like, okay, let me take a moment.

00:57:04:08 - 00:57:09:07
Machen MacDonald
Look, you can see that it's there and then we'll pull it in.

00:57:09:09 - 00:57:43:26
Suzanne Taylor-King
I, I just thought of a great test that I will leave all of our listeners with. I'm going to say something and I guarantee that next time you're out in your car that this will happen. You're going to see a lime green car. Now, how often do you see a lime green car? Very, very rarely. But somebody did this to me years ago and said, you're going to see a lime green car today.

00:57:43:29 - 00:58:01:24
Suzanne Taylor-King
And I was like, oh, okay. And not an hour later at a red light and a lime green car pulled up next to me and I'm like, oh, wait a minute, what you're aware of? Like what? I mean.

00:58:01:26 - 00:58:02:22
Machen MacDonald
Activator.

00:58:02:24 - 00:58:15:17
Suzanne Taylor-King
I've never noticed that lime green car, but the fact that I was looking for it, it was there. So lime green car everyone.

00:58:15:19 - 00:58:16:26
Machen MacDonald
Lime green car.

00:58:16:29 - 00:58:20:19
Suzanne Taylor-King
Yeah. Maybe let me know when you how long it takes.

00:58:20:21 - 00:58:21:09
Machen MacDonald
I'll text.

00:58:21:09 - 00:58:24:20
Suzanne Taylor-King
You. Yeah. You won't see one on your commute home.

00:58:24:27 - 00:58:27:19
Machen MacDonald
But I got to run to the store so.

00:58:27:21 - 00:58:39:04
Suzanne Taylor-King
Oh okay. Maybe at the store. Mason, thank you so much for joining me for this conversation. How can the listeners get in touch with you?

00:58:39:07 - 00:58:55:17
Machen MacDonald
Well, a great way is, either hit my website, Pro brilliance.com or, my on LinkedIn quite often. A lot of posts there, a lot of goodness there, by the way too. So you can catch me there.

00:58:55:19 - 00:59:01:05
Suzanne Taylor-King
Awesome. And we can learn more of your acronyms in your email.

00:59:01:07 - 00:59:02:00
Machen MacDonald
Yes.

00:59:02:02 - 00:59:04:03
Suzanne Taylor-King
Yeah. Thanks again my friend.

00:59:04:05 - 00:59:05:14
Machen MacDonald
Thank you. Suzanne.

00:59:05:16 - 00:59:06:08
Suzanne Taylor-King
Welcome.

00:59:06:08 - 00:59:34:01
Suzanne Taylor-King
Thank you for tuning in to another empowering episode of Unlock Your Way. I hope you found today's discussion inspiring, and you're ready to take your business and personal growth to that next level. If you're feeling is fired up as I am and eager to unlock that full potential, I'm here to help you on your journey and provide that personalized guidance tailored to your unique goals and challenges.

00:59:34:03 - 01:00:00:25
Suzanne Taylor-King
Simply book a one on one coaching call with me, and we'll dive deep into your business aspirations and see how we could co-create a roadmap for your success. And whether you're striving to scale an enterprise size or just getting started. I'm here to support you every step of the way. To schedule your coaching call, simply visit the website and unlock your way with SI.com.

01:00:00:28 - 01:00:39:25
Suzanne Taylor-King
Click on the Book a Call button and we'll turn your dreams into that reality. Subscribe and review on your favorite podcast platform and on YouTube. Plus, you can join over 800 entrepreneurs in the Idea Lab, Facebook group. Let's make success as an entrepreneur happen together. Until next time, I'm AK. Keep dreaming big. Stay focused. And most of all, have fun while you're doing it.